Year-End Crunch: Making Your Marketing Analytics Work Harder

Date

Tuesday, October 21, 2025

Time

05:00 PM Europe/Paris

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Hélène Clary

I’m passionate about helping organizations unlock the true value of their data. With more than 20 years in international sales and business development across healthcare and technology, I’ve learned how to align marketing strategies, customer engagement and sales execution to accelerate growth.

At ClicData, I lead our sales team with one goal in mind: making data work for our clients so they can grow faster, smarter, and stronger. I love sharing practical insights during our sessions and showing how data-driven strategies can truly transform performance.

Agenda

End-of-year reporting doesn’t have to be a scramble. Join Hélène, VP of Sales at ClicData, and Jeremy Belk, IT Applications Manager at Crane Payment Innovations, as they share how to make marketing analytics more accessible and prove ROI when it matters most.

In this session, you’ll learn:

How to make analytics projects accessible to marketing teams and easier to scale
Do’s and don’ts from CPI’s real-world experience
Practical tips to turn your data into measurable results

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